woman walking with children

Flow Lactation: Empowering Charlottesville Families with In-Home Breastfeeding Support

words by CharlottesvilleFamily Editors
A 2025 CharlottesvilleFamily Mompreneur Finalist, Flow Lactation is reshaping how local parents access infant feeding care—with compassion, flexibility, and a mission to mentor the next generation of IBCLCs.
founder ashley lore of flow lactation sitting on couch

Supporting Parents from Pregnancy to Weaning

Flow Lactation Care was founded in 2022 by Ashley Fore, a local nurse and International Board Certified Lactation Consultant (IBCLC). Her vision? To provide expert, judgment-free breastfeeding support in the comfort of families’ homes. Today, she offers both in-home and office visits through Kindred Cville, along with prenatal classes and feeding essentials for local families.

A Business Born From Mentorship and Motherhood

Ashley’s journey began under the guidance of her mentor Lou Lamb, a nationally respected lactation consultant. Inspired to continue Lou’s legacy, Ashley launched her own practice—while raising two young children and navigating a pandemic. As a mom herself, she understands firsthand the value of flexibility and support during the early parenting years.

Community-Focused, Insurance-Friendly Care

From accepting Aetna insurance from the start to launching a community pump donation program, Flow Lactation stands out for its accessibility and outreach. The practice makes essential supplies more available through its “donation dresser” at Kindred and partners with organizations like Stepping Stone for fundraising efforts that benefit families in need.

Why Your Vote Matters

Ashley is ready to take her business to the next level—and help more local families understand that lactation support is often covered by insurance. With guidance from CharlottesvilleFamily’s marketing experts, she hopes to expand awareness and one day mentor another IBCLC just like Lou once mentored her.

Vote for Flow Lactation to support this mom-owned business making a difference – one feeding journey at a time.

Learn More: Flow Lactation

woman breastfeeding child

Meet the 2025 CharlottesvilleFamily MOMpreneur Grant Finalists & Semi-Finalists!

We are thrilled to celebrate the exceptional women selected as this year’s CharlottesvilleFamily MOMpreneur Grant finalists and semi-finalists. These inspiring entrepreneurs are building family-focused businesses that uplift our community with innovation, compassion, and purpose.

Finalists:  
– Cake Bloom
 Empowered People® Coaching & Consulting
 Flow Lactation
– Foster Art
– Karyn Wolfe – Life & Image Coaching for Teens

Semi-Finalists:
– Central Virginia Nutrition Counseling
– Chanterelle Café
– CoreAlign Financial, LLC
– Malleable Studios
– Milkmade
– On-Point Animal Rehabilitation Therapy

CHARLOTTESVILLEFAMILY EDITORS are locals who care deeply about family and community. We are almost all parents as well as teachers, journalists and publishing professionals who serve alongside our readers in the PTO and band boosters, coaching sports teams, helping out at preschool and more. Our insider perspective, combined with great research and expert input from our wonderful CharlottesvilleFamily Advisory Panel helps us to provide you with trustworthy advice as you raise the next generation of brilliant and compassionate kids.